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BO&MIE

PressInsideParisMay 23, 2024

BO&MIE changes scale

The Fast & Casual podcast devotes an episode to BO&MIE’s transformation, as the company passes €15 million in revenue and prepares a new phase of growth.

Photo: BO&MIE

Inside BO&MIE Louvre-Rivoli: mezzanine, staircase and the long pastry counter

In May 2024, Fast & Casual sits down with Jean-François Bandet in the rue de Rivoli shop. The 2023 financial year has just passed €15 million in revenue across five sites, including Barcelona.

Two more markets

International expansion is now an avowed priority. But the interview is mostly about two new grounds: B2B, and what the trade calls high-footfall locations — railway stations, airports, department stores. Two markets that have nothing in common with a high-street shop, and that force the question of production to be asked afresh.

> €15M
in revenue in 2023
5
sites, including Barcelona

The tooling keeps pace

2024 is also the year the Clichy Lab comes on stream. The two moves go together: you don’t roll out across several channels without a facility able to absorb the volumes without changing the method.

The episode thus documents a precise moment: the shift from an essentially Parisian network to a brand preparing its roll-out across several channels and several countries.

Six years separate this interview from the first shop. That is not long for a bakery, where time is usually counted in generations. The two markets discussed here — working with groups, and high-traffic sites — will be the ones carrying most of the openings of the following two years.

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